The Process
Everything handled.
You just answer the phone.
From discovery call to monthly reporting, we run the entire program.
Your only job is to pick up when new patients call.
Step 01
Discovery Call
30 minutes with our team. We map your target radius, ideal patient profile, and primary offer — whitening special, exam + X-ray, family plan, implant consultation, or whatever drives the most valuable new patients for your practice.
Step 02
Target Area Mapping
We pull a USPS-verified list of 7,500 households within your defined radius. We filter by demographics, home ownership, and distance to ensure you're reaching the households most likely to become long-term patients.
Step 03
Custom Postcard Design
Our in-house design team creates a 5×7 full-color postcard specific to your practice — your logo, your offer, your colors. You review a proof and approve before anything goes to print. Revisions included.
Step 04
Print Production
We print on premium 16pt card stock with UV coating. Every card is addressed, sorted, and prepared for USPS delivery. No print broker markups — we manage the production relationship directly.
Step 05
Monthly Mailing
Cards drop on a consistent monthly schedule — same week, every month. Repetition is what makes direct mail work. Households see your practice name 12 times a year before they ever need a dentist.
Step 06
Call Tracking
Every campaign gets a dedicated local phone number that forwards to your front desk. We capture call volume, call duration, and call recordings so you can see exactly how many calls the postcard generated.
Step 07
Landing Page
We build and host a practice-specific landing page tied to your campaign. Patients who scan the QR code on the postcard land on a page designed to convert — your offer, your team, and a simple appointment form.
Step 08
Monthly Attribution Report
Every month you receive a report showing calls tracked, QR scans, form fills, and new patient count attributed to the campaign. You'll know exactly what your direct mail is producing
ADD - ON PROGRAM
Capture new movers
before your competitors do.
New residents are the highest-value new patient segment in any market. They don't have a dentist yet. They're actively looking. And they're making decisions in the first 90 days.
Our New Mover Add-On sends a targeted welcome postcard to every household that moves into your zip codes within the last 30 days — roughly 200–400 cards per month, depending on your market.
Why new movers convert:
No existing dentist relationship to break
Actively searching for local providers
Decisions made in first 60–90 days
Higher lifetime value — they stay for years
New Mover Add-On
$750/month
200–400 postcards/month to new movers in your zip codes
USPS new mover list (monthly refresh)
Dedicated new mover postcard design
Separate call tracking number
Included in monthly report