our story
Built by marketers who were tired of watching dentists get burned.
Practice Mailers is a division of Venture Practices, based in Charlotte, NC.
Why We Built This
The problem wasn't direct mail. It was the lack of accountability.
Practice Mailers was born out of a simple frustration: dental practices were spending thousands on direct mail with no way to measure whether it was working. No call tracking. No landing pages. No attribution. Just a stack of postcards and a hope that the phone would ring.
We built the fully managed infrastructure that postcards always should have had — design, print, list, postage, tracking, and reporting, all under one roof. When you work with Practice Mailers, you know exactly what you're getting and exactly what it's producing.
We serve dental practices in Charlotte, Raleigh, and Atlanta — markets we know deeply and where we've built the targeting infrastructure to identify the households most likely to become long-term patients.
The Team
The people behind your program
Co-Founder
Ben Shaver
Strategy & Client Success
Ben leads client strategy and account management at Practice Mailers. With a background in dental practice marketing and direct response, he works directly with each practice to define targeting, offers, and monthly optimization. He's the person you'll talk to on your discovery call.
Co-Founder
Robert Ortiz
Operations & Production
Robert manages production, vendor relationships, and the operational infrastructure that keeps every campaign running on schedule. His background in print production and direct mail logistics means nothing falls through the cracks — from list pull to postage drop.
How we work
What we believe.
Transparency First
Every campaign comes with a dedicated call tracking number, a QR landing page, and a monthly attribution report. You'll always know exactly what your direct mail is producing.
Dentist-Specific Focus
We only serve dental practices. Not chiropractors, not med spas, not restaurants. That focus means our targeting, creative, and reporting are built specifically for how dental patients make decisions.
No Contracts, No Surprises
One flat monthly rate. No setup fees, no design surcharges, no postage markups. After your 3-month minimum, cancel anytime with 30 days notice.
Built for the Long Game
Direct mail works through repetition. We're not here to sell you a one-time campaign. We're here to build a consistent new patient pipeline that compounds over time.